List of email spam trigger words:

Airtable | Everyone's app platform

Good copywriting:

-Here’s your problem

-Here’s the benefit of solving it

-Here’s why what you’ve tried has failed

-And by the way here’s a product that will help you solve it

1. Show. Don't Tell
2. Replace adjectives with data
3. Know the topic. Then write.
4. Repeat words to put an emphasis on "X"
5. Don't over-explain anything.
6. Keep the reader's eye moving with a killer first sentence
7. Don't appeal to everyone
8. You aren’t selling anything to the customer: You are giving them an opportunity to change.
9. Don’t use formal language: you are the customers friend: And if your friend asked you for a vacuum recommendation, you most certainly would not say, “This device synchronizes efficiencies across multi-level floor plan designs.”
10. Avoid the word ‘better’ at all costs: better financial plan, better way to live..“Better” implies incremental improvement. Instead, aim for DIFFERENT. And then be specific about what that difference is.
11. Be a painkiller, not a vitamin: Vitamins are solutions to problems the customer isn’t experiencing yet (in any urgently painful way), but MAY experience in the future.Boring. Painkillers are solutions to highly urgent, very painful problems the customer is experiencing NOW.